Job Description: Advertising Production Manager
Position Overview:
The Advertising Production Manager is responsible for overseeing and managing all aspects of advertising production projects within the Communication and Media department. This role requires a highly organized and detail-oriented individual who can effectively coordinate multiple advertising campaigns simultaneously. The Advertising Production Manager will collaborate with various stakeholders to ensure seamless execution of advertising projects from conception to final delivery.
Key Responsibilities:
1. Manage the end-to-end production process for advertising campaigns, including timelines, budgets, resources, and deliverables.
2. Coordinate and collaborate with internal teams, external vendors, and creative agencies to ensure smooth project execution.
3. Develop and maintain production schedules, ensuring timely delivery of assets and materials.
4. Oversee the production budget, ensuring cost-effective solutions while maintaining high-quality standards.
5. Conduct regular meetings with cross-functional teams to align project objectives, address challenges, and provide status updates.
6. Collaborate with the creative team to develop engaging and effective advertising concepts and designs.
7. Maintain a thorough understanding of industry trends, emerging technologies, and production techniques to enhance advertising campaigns.
8. Ensure compliance with legal and regulatory requirements related to advertising production.
9. Quality control and review of advertising materials to ensure accuracy, consistency, and adherence to brand guidelines.
10. Track and analyze campaign performance metrics, providing recommendations for optimization and improvement.
Required Skills and Qualifications:
1. Bachelor's degree in advertising, marketing, communications, or a related field.
2. Proven experience (X years) in advertising production management, preferably within a media agency or in-house marketing team.
3. Strong project management skills with the ability to handle multiple projects simultaneously and meet deadlines.
4. Excellent organizational and time management abilities, with meticulous attention to detail.
5. Exceptional communication and interpersonal skills, with the ability to effectively collaborate with cross-functional teams and external partners.
6. Proficiency in project management software and tools (e.g., Asana, Trello, Basecamp).
7. In-depth knowledge of advertising production processes, including print, digital, and video campaigns.
8. Familiarity with creative software and tools such as Adobe Creative Suite, Canva, or similar.
9. Solid understanding of advertising industry trends, emerging technologies, and best practices.
10. Strong analytical skills with the ability to interpret and utilize campaign performance data.
11. Proactive problem-solving abilities with a focus on finding innovative solutions.
Note: This job description outlines the primary duties and qualifications required for the Advertising Production Manager role. Additional responsibilities may be assigned based on business needs.